As Southside Family Nurturing Center celebrates our most recent kindergarten graduates and warmly welcome back returning children and their families to another school year, we’re also excited to announce the launch of our new awareness campaign called We Rise: Breaking Cycles, Building Equity.
The campaign aims to enhance people’s understanding of our south Minneapolis community. It will also identify other Twin Cities neighborhoods that have similar needs to ours, who might benefit from Southside’s holistic, dual-generation, model of nurturing children and families through therapeutic early childhood education and family support and home visiting.
The tragic May murder of George Floyd in our community, along with the intense global spotlight that followed it, has further amplified the trauma that many in our community experience. While the Phillips neighborhood is still hurting and facing many challenges, it is the strength and resilience of our community that inspired Southside leaders to launch this new awareness campaign.
It is our hope that We Rise: Breaking Cycles, Building Equity will help people understand the Phillips neighborhood outside of what they’ve recently read about or seen in the news. We also hope that this campaign can help raise awareness for the important work Southside does to advance health and education equity for families at-risk and that it inspires opportunities for us to expand our footprint to reach other high-need neighborhoods in the Twin Cities.
You are invited to share this campaign with community members and leaders that align with our vision for health and education equity and who may be interested in working together to expand our mission and reach across the Twin Cities in neighborhoods of need. Please reach out to Julie Ellefson at [email protected] to start a conversation.